Fountain Tire

Manager, Digital

By Fountain Tire

Dead Line: May 6, 2022

Fountain Tire is looking for an experienced Manager, Digital to join the Marketing team in our South Edmonton Corporate Head Office.  
 
What do we offer?
 
  • Competitive compensation
  • Comprehensive health, dental and vision benefits for you and your family including RRSP matching
  • Recognition and incentives for your contribution to the organization
  • Educational Allowances that support individual growth and development
  • Policies and programs that support a balanced lifestyle, including flex days and an easy commute to our office located close to the Calgary Trail and Southside Anthony Henday
  • Discounts for you and your family on tires, parts and services at all Fountain Tire locations
  • Straddling marketing and technology, the Manager, Digital is responsible for leading Fountain Tire’s digital transformation efforts, including the development, implementation and performance of various owned digital assets to deliver a world class customer experience on FountainTire.com (mobile, or desktop) and other platforms, contributing to achievement of overall Omni channel strategy. Duties will include:
 
Leadership
 
  • Manage Fountain Tire’s digital roadmap that supports the overall marketing plan for all retail and commercial, and industrial customers. This requires collaborating with Fountain Tire’s marketing team, information systems, operations, learning & development and store managers.
  • Provide leadership to the digital team through effective performance management and daily mentorship, as well as ensure a continued skill development to achieve success.
  • Be dedicated to lead cross functional teams in the development, implementation and performance of various digital assets (websites, online tools, and web applications).
  • Have a dedication to operational efficiency, investing in process and systems to improve business results.
  • Ensure continued skill development to achieve success.
 
Functional Responsibilities
 
  • Develop business cases (using Fountain Tire’s methodology) for required improvements and digital opportunities to garner the organization’s support to invest
  • Research customer requirements and expectations to help analyze, plan and design the best solution for current and future websites/applications.
  • Balance risk, user experience and technical performance with business objectives and operations.
  • continually identify technology gaps and requirements and work collaboratively with information services/customer experience and operations to implement, where appropriate, technology that enhances and promotes the business, if possible even with a sprint project management methodology.
  • Lead through proper project management all developments, improvements and updates to Fountain Tire’s digital assets including objectives, scoping, scheduling, budgeting, implementation, and evaluation.
  • Work closely with cross functional teams to review, test and deliver best practice features and improvements.
  • Administer, monitor and report on web analytics.
  • Maintain a grasp of our competitor’s digital landscape.
 
Other Responsibilities
 
  • Create, introduce and leverage new programs, processes or initiatives to drive business results.
  • Participate, through cost analysis and projections, in the annual budgeting process.
  • Work collaboratively with other members of Marketing and other departments to accomplish common goals and projects.
  • Travel to various meetings / conferences as required.
  • Participate in all safety initiatives, as required or assigned, to guarantee safety at Fountain Tire.
  • Participate in special projects and perform other related duties as assigned.
 
The necessary experience, knowledge, skills and abilities required in the role:
 
  • Bachelors Degree - Computer Science, Economics, Business, Marketing, Communications, or related
  • Digital Marketing or relevant experience with a min of 7 years’ experience.
  • Minimum of 5 years of experience in a leadership role.
  • 7+ years of e-commerce website development with a proven track record of managing complex, multi-phase, potentially competing demanding projects.
  • Track record of business case development and approval.
  • Strong technical working knowledge of relevant and new marketing technology, ecommerce, website environments, and technology stacks.
  • Proven experience with utilizing formal project management methodology on technical marketing projects
  • Experience with digital requirements, optimization, testing, and quality assurance.
  • Well-developed analytical / critical thinking abilities, trouble shooting and negotiation skills
  • Strong organization and time management skills.
  • Proven ability to develop and maintain effective and collaborative relationships with team members, associates and suppliers as well as leading third-party agency partners.
  • Strong communication skills, both written and verbal, with the ability to communicate effectively with various audiences.
  • Demonstrated initiative in recognizing opportunities for improvement and efficiency.
  • An attitude that encourages a safe, co-operative work environment.
  • Ability to accommodate travel 5-10% per year.
  • And if you love dogs, you will fit right in!
 
 Why work for Fountain Tire?
 
  • We are a Platinum Member of Canada’s Best Managed Companies
  • We are one of the 10 largest independent tire dealers in North America, and recipient of many Customer Service and Best Business Awards
  • We continually strive to expand our operations in existing markets, as well as new markets and currently, we have over 160 stores from BC through Ontario

 

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