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Home > Companies > UNB University of New Brunswick > Careers Opportunities > Alumni Advancement Officer - Strategic Engagement
UNB University of New Brunswick

Alumni Advancement Officer - Strategic Engagement

By UNB University of New Brunswick

Dead Line: December 21, 2015

Function
 
Reporting to the Executive Director of the UNB Associated Alumni, the Alumni Advancement Officer plays a lead role in the development and implementation of the Marketing and Communications strategy in support of the five-year Alumni Engagement Plan, and provides marketing and communications support to the Alumni office, including initiative-specific marketing communications campaigns and collateral. The successful incumbent will interact across all Advancement units including Communications, Marketing, Development and Donor Relations and Strategic Partnerships.
 
Representative Responsibilities
 
• Lead in the development, implementation and evaluation of a comprehensive marketing and communications plan in support of the Alumni Engagement Strategy.
• Develop and report on measureable objectives for the Alumni Engagement Strategy.
• Lead the development of comprehensive marketing and communications materials for the Alumni Office in coordination with the Marketing and Communications departments. This would include social media, email marketing campaigns and print collateral for various activities such as Homecoming, Proudly UNB Awards, Strategic Advancement Events, etc.
• Maintain the UNB Associated Alumni website.
• Provide regular reports and updates on marketing and communications strategic objectives to various university stakeholders including the Associated Alumni Council.
• Other related duties as assigned in support of the Associated Alumni mission.
 
Requirements
 
• University degree, in marketing, communications, business or related discipline.
• Minimum eight years related strategic planning, marketing and communications experience or equivalent combination of education and experience.
• Understand and demonstrate experience in marketing communications, marketing management, direct marketing, marketing research, brand management, and market segmentation.
• Demonstrated experience with modern marketing tools including social media and executing digital campaigns using automated marketing platforms. 
• Understand and demonstrate experience with strategy development, execution, measurement, and reporting.
• Detail oriented, highly organized, motivated and self-directed with excellent time management skills and the ability to advance multiple concurrent projects.
• Ability to work under pressure and tight deadlines.
Ability to manage and build internal and external relationships and contribute to a positive working environment
 
UNB Fredericton UNB Saint John
Human Resources Room 102 Financial & Admin. Services
Physics & Admin. Building Room 114/115, Oland Hall
Fax: 506-453-4611 Fax: 506-648-5714
 
We thank all applicants for their interest but wish to advise that only those selected for an interview will be contacted.
Applications will be accepted ONLY until the end of regular business hours on the closing date.
 
THE UNIVERSITY OF NEW BRUNSWICK IS COMMITTED TO THE PRINCIPLE OF EMPLOYMENT EQUITY

 

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